Bundaberg Drinks Supply Chain Management
Case Study Inventory and Supply Chain Management for softdrinks giant Bundaberg Drinks Pty
Soft drinks giant Bundaberg Drinks whose product lines include Bundaberg Ginger Beer, Lemon Lime & Bitters and Royal Crown Cola faced huge seasonal challenges with inventory levels increasing 300% over summer months.
This presented an obvious resource challenge that Online Distribution was able to help with. With no minimum order size or storage charges imposed, Bundaberg’s logistics charges directly mirror their activity. Online Distribution has become a crucial factor in the smooth managment of Bundaberg’s supply chain.
